A nice idea for a company that operates in the media industry, is to add file extensions to the business cards of their employees. Almost like academic qualifications, these could show which packages the employee can author media in.

Imagine:

John Wayne – copywriter
.txt .doc

or

Sue Banksy – art director
.psd .ai .idd

and

Clifford Nothnagel – Web designer
.fla .psd .php

What if we could paint augmented reality boxes on sports fields in the way we put sponsor logos on the pitch?

Spectators could use smartphones to get live video content on their devices by just pointing their cameras at the box. This content could include action replays, commercials or even promotions.